March 01, 2009
You are not too late to enjoy the benefits of social media — you will never be too late — because the spoils in social media marketing go to the company that can maintain its social media participation over the long haul over the long term. Start now, start later, and I guarantee that if you’r...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Chris Abraham
at 12:00 PM
February 23, 2009
Francois Gossieaux is pointing out over in Emergence Marketing a new study by the Marketing Executives Networking Group that many marketing executives are done with hearing about “Web 2.0″ and are now turning back to traditional marketing strategies and tactics. I can’t access th...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Jonathan Trenn
at 1:19 PM
February 20, 2009
Tom Smith wrote a smashing article that really gets why big brands are having such a big problem with social media. The article is over at Mashable and deserves a read because I am only excerpting the list here, Why Big Brands Struggle With Social Media. Number one, “social Media is ofte...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Chris Abraham
at 5:28 PM
February 19, 2009
Here’s a smashing list from Lee Odden over on Online Marketing Blog, Best and Worst Practices Social Media Marketing: Start with a plan, not tactics.  Research and build a Social Media Roadmap involving:  Audience, Objectives, Strategy, Tactics, Tools/Technology and Metrics. “Give to getâ...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Chris Abraham
at 10:24 AM
January 25, 2009
I am not willing or able to say that the following 91 blog posts about social media, blogging, new media, social networking, etc, are the definite top-91 posts because I didn’t have the time or attention to go through all of my 5,437 blog posts over on chrisabraham.com: (more…) Related P...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Chris Abraham
at 10:45 PM
December 07, 2008
The answer, of course, is “it takes about ten years of suffering hard work to become an overnight sensation.” In the case of new media and Web2.0, you can so that in a lot less time. Being an early — the earliest — adopter doesn’t hurt, but it isn’t necessary, rea...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Chris Abraham
at 5:44 PM
March 02, 2008
“Agencies don’t get it” was the clear response that marketers gave to TMS Media Intelligence/Cymphony in the research firm’s survey of sixty client side marketing professionals. Adweek’s Brian Morrissey has a nice little article on this. It got me thinking about som...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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at 12:46 AM




