I think you should check out Michael Gray new article, Using Directories for Search Engine Reputation Management, because it is a very interesting article — essential reading — I have only excerpted a wee bit of it here because I think you need to go over there and spend some time with t...

I think Southwest is missing an opportunity to effectively come clean on this recent story that they let 46 of the planes fly beyond the FAA mandated amount of per plane flights to have an inspection. They’re using “spinspeak” when they don’t have to. The issue is muddled. Th...