It’s actually not rocket science: you have built-in audience, keep your costs low and deliver a good product and you can have some success. But to be clear: we don’t take our audiences for granted. We don’t just assume that African Americans are going to come out and support; we have to delive...

A few weeks back I promised to never do another interview again. They were time consuming, people kept backing out on me at the last minute, etc. But there’s that old saying: if you ever want to make God laugh, tell Him your plans. This brings me to my latest never say never—Mr. Roger Bobb. Now ...