There has been plenty of hot air blown into the bubble that’s getting ready to burst on Internet marketers again. I watched it happen the first time. With all the financial chaos crashing around us now, the last we need is the blind ignorance of the “new economy” happening again. E...

It’s not often I read an article and stand up and cheer. Well, a recent Advertising Age interview had me doing just that. And, yes, I did get some funny looks from those around me. Who had me doing the Tiger Woods I-just-made-another-eagle-putt fist pump? Avinash Kaushik. (The title of the Mya...

"You don't control your homepage. Google does." If you expect to show up to one of Avinash Kaushik's presentations and not hear something provocative that you have never heard before, you've got another thing coming. As closing keynote at this year's InfoPresse Web Analytics Day, Kaushik - Analytics...

Recently a  little tit for tat has been going on between Avanish Kaushak and Eric T. Peterson on weather Web Analytics is Easy or Hard.  I think it's more a matter of style than substance and the audience your trying to reach. But if we were to summarize the positions of each writer - ...