If anyone wonders about the relationship between PR and marketing: how many of your customers will take the time to write a blog post acknowledging your greatness?  Are you working as hard as you can to make sure your customers Keep on Loving You?  Clif Bar & Company is. Sometimes yo...

Holy mackerel! Connie Bensen has one hell of a comprehensive list of tasks for which an online community manager needs to be responsible! I mean, if this is a contiguous list, this describes quite an experienced and senior person, that’s for sure. What this shoes you is that the job of OCM is not ...

Image via Wikipedia Holy mackerel! Connie Bensen has one hell of a comprehensive list of tasks for which an online community manager needs to be responsible! I mean, if this is a contiguous list, this describes quite an experienced and senior person, that’s for sure. What this shoes you is that th...

As I was carving out my articles for Tyme Said, I looked over the list of topics I picked out and I noticed something missing. The topics are valid topics that deserve to be written about, but what about the fun articles? Know Your Audience Readers enjoy learning but they also enjoy laughing, relati...

I really don’t get the “Social Media Expert” or “Social Media Consultant” backlash that is spreading across the interwebs. People are making snide comments all over the place saying “Well, everyone thinks they are a social media consultant” or “People ...

Guest post from Chris Snider Chris Snider is the assistant managing editor for digital at The Des Moines Register and an adjunct professor of journalism at Drake University. He previously worked as editor of Juice magazine in Des Moines, news design director at the St. Louis Post-Dispatch and as a d...

Common sense tip that’s always been a great motivator for me to make sure I increase traffic every single day: Hustle every new day until I beat out the metrics from the day before. Whatever goals you’ve set for yourself, you need to wake up the next morning ready to do the hustle until ...

Lenses, we all have them. They are the filters we see the world through. One of mine is related to business results online. I see everything through the marketing lens. To me every piece of content is an opportunity to persuade web users to take a specific action. These lenses shape the way we vie...

One of the most impressive things about Twitter is the way that it focuses instantaneous attention and creates entirely self-organizing communities.  One of the downsides from a marketing perspective is that it is very hard to limit the influence of other users in a conversation within twitter...

Originally posted by Andy Brudtkuhl at 48Web. Jeremiah Owyang recently held a contest on his blog to answer the question: “What is the future of Corporate Websites in 5 years?”. Being a web strategy *firm* I felt it appropriate to answer the question here. First of all I see the market a...