How do you convince tech people that the Samsung SSD hard drives are super, super fast? You build a super, super fast computer. If you appreciate processing power or run a bunch of applications at the same time, you'll love this. (Otherwise, you'll just wonder what all the fuss is about.) An excelle...

A fart totally derailed a City Council meeting in Medina, Ohio late last year and now the video is a hit.It seems a boy actually farted during the meeting and someone took the video, inserting a louder fart from the iFart application from an iPhone for effect:...

Alex Bogusky is co-chairman of Crispin Porter + Bogusky, or CP+B as those in the know like to say, is a large advertising agency best known for edge-pushing viral marketing. As such, they’re also one of the few ad agencies whose work I admire. CP+B has won a slew of awards; they were recently ...

Fans of the epic graphic novel Watchmen who happen in live in NYC might be encountering either some extreme fandom or really illegal movie marketing on the streets of their fair city. As fans of the comics know, the phrase Who Watches the Watchmen? is spray painted on public walls thru out NYC in th...

Because of the hard times, it probably cost Nokia so much less to put this viral campaign up than advertise on the big screen. This is an eye catching demonstration done before the movies begin. Tags: Dancing Neon, Movie Theater, Nokia, Viral Campaign Share This...

Last summer at the 2008 San Diego Comic Con, the convention center was peppered with random, cryptic signs such as the one pictured here, which featured variations on the phrase “For Humans Only.� The signs were bizarre, eye-catching, and kind of adorable, with their strange-looking alien figure...

I awoke early on Monday morning, to see twitter alive with Skittles comments, posts and tweets crowding my screen. I knew something was going on, but didn’t bother to look until the hubbub had died down, at least a little. Skittles CC on Flickr by Suwaif In fact, it didn’t even cross my ...

The words “Who Watches The Watchmen ?” have begun to appear spray-painted on walls around New York City. There is no evidence that Warner Bros is paying underground street marketing teams to tag the catchphrase around the city. It is possible that renegade vandals are to blame, but I wou...

* Our previous article looked at the economics of a Freemium  business model.  One element that is key to making a strategy that involves “free” work financially is growing your user base.  One way to get that growth is through a word-of-mouth marketing campaign.  This article looks ...

This week, Content Matters caught up with e-marketing thought leader David Meerman Scott. David is a highly sought-after speaker and is author of the "The New Rules of Marketing and PR" and "Cashing In With Content". His newest book, World Wide Rave: Creating Triggers that Get Millions of People to ...