Woody Lewis is a Social Media Strategist and Web Architect. He authors a blog at woodylewis.com about social media strategy for newspapers. These days, everyone knows that one of the hottest stories any newspaper can cover is that of its own demise. The collapse of print advertising and the downturn...

Traditional Media in Transition chronicles the challenges and innovations undertaken by leaders in media, entertainment and technology. In this premiere episode of Traditional Media in Transition, the Hard Rock International, a 35-year-old brand, takes its eclectic Americana for a wild ride through ...

It’s great to see all the public discussion about newspapers and how they can/should survive. Currently there’s a discussion and debate going about the quality of online news/journalism vs. traditional newspapers.  As much as I’ve advocated that newspapers start to charge for th...

The so-called "cramdown" mortgage relief bill has been crammed into next week, as I reported over at Congress Matters earlier today. The House scrapped its original plan to vote on four amendments to the bill and move to final passage before adjournment today. Instead, they held an hour's worth of g...

Here’s a general article on the local market from Business Week. Many people have seen it and emailed me about it. It bothers me because it’s pretty superficial. And here’s a gem of a paragraph that no doubt captures the author’s personal experience and feelings (complete wit...

A reader of Talking Points Memo writes in to suggest there may be hope yet for struggling newspapers. Essentially, quite a few of the troubled newspapers operate profitably, just not profitably enough to cover the interest payments of these over-leveraged corporations. So, these bankruptcies may in ...

Here’s a New York Magazine article about the nerds at The New York Times who are doing extremely nifty things with their website. (The Year In Ideas 2008, the chart they put together for movie earnings, and to a lesser extent the galleries (like this one of Obama’s People) come to mind.)...

Emily Steel writes an interesting piece in the WSJ about search ads expanding beyond search engines: Even as No. 1 search engine Google’s share of the online ad market — including search ads — continues to grow, marketers have started shifting ad purchases to other digital media, f...

It’s hard to believe there are still people in agencies or clients who believe that the printed word has more value (in a marketing sense) than the same word online. But I guess if Kevin says it, it must be true. The Online Media from RealWire on Vimeo....

I am your stereotypical Gen Y. Admittedly I'm probably a little more tech savvy and geekier than most but this is how I consume my media. I do not read the newspaper.In fact I hardly even read newspaper websites. Instead I read blogs about topics I'm interested in. Some of it is news, but some is al...