March 11, 2009
My, how well organized Google was to announce their new behavioral ads in content targeting offering. To the public at large, VP Product Management Susan Wojcicki provides the official explanation of why digital advertising is good, how Google tries to make the ads relevant, and what behavioral targ...
Traffick
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Andrew Goodman
at 10:33 AM
March 10, 2009
"Prince announces a triple album set available from Target. Unless he’s going to write a hit song and play in each and every store in the chain, this is a bad deal. We’ve got enough Prince music. We want two CDs and a third of a protege? I don’t know about you, but I’ve got a life. And ...
MetaFilter
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Joe Beese
at 11:28 AM
As usual, Dela Quist of Alchemy Worx has decided to turn things on their head and not accept the 'norm'. In this case he's being irreverant to the holy 'relevance' mantra of email marketing....and he makes a good point. In the latest issue of email-worx,, he talks about replacing 'relevance' with ...
BeRelevant: Email Marketing Best Practices Blog
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Kath Pay
at 7:57 AM
March 09, 2009
Erica, who writes Philadelphia Weekly's Style blog, went to Target this past Saturday to purchase some new tank tops. She and her boyfriend filled their cart with a lot of other stuff too—"Ready to stimulate the economy?" she joked to him on their way to the register—and they agreed to s...
Consumerist
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Chris Walters
at 8:21 PM
March 06, 2009
FROM SPLASH PAGE: The cast of “Watchmen” are clearly loyal to DC properties, whether they’re on the big or small screen. Just last week, we confirmed that Jeffrey Dean Morgan had signed on to star in big screen adaptation “The Losers.” Now Jackie Earle Haley has elected...
MTV Movies Blog
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Elisabeth Rappe
at 5:22 PM
March 02, 2009
InterClick president Michael Katz had a nice writeup in MediaPost today entitled Ad Budget Crunch Puts Pressure On Supply Line. I believe that ad networks are going to be disintermediated in some capacity over the next few years and Katz sheds some light on this notion (from an opposite perspective....
Darren Herman
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Darren
at 11:52 PM
February 25, 2009
There are a number of interesting cancer drugs in development that may receive approval this year. Many of them are from biotech rather than pharma and focused on niche indications. First up is Genzyme's Clolar (clofarabine), which was filed as a supplemental application in the US on November 24th...
Pharma Strategy Blog
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Sally Church
at 1:06 PM
February 24, 2009
An interesting pair of papers on tumour suppressor genes in colorectal cancer was just published in PLoS Biology. According to the researchers, "Our genetic evidence from Drosophila and previous in vitro studies of mammalian Atonal homolog 1 Atoh1, (also called Math1 or Hath1) suggest an anti-onco...
Pharma Strategy Blog
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Sally Church
at 12:58 AM
February 23, 2009
At Abraham Harrison, we have three practices: 1) online PR, web video marketing, Twitter and social media marketing 2) social media and SEO consulting 3) online reputation management. Read the below excerpt from Danny Flamberg, What Tactics Work Best in a Recession? — whoops! Ironically many o...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Chris Abraham
at 8:08 AM
February 22, 2009
The Talabanization of Yemen may have reached a tipping point. Yemeni extremists in Taiz governorate attacked motels scattered over Saber Mountain. YemenOnline Feb 22 – A group of masked Yemeni religious extremists with knives and torches attacked small motels scattering over Saber Mountain, and st...
Armies of Liberation
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Jane Novak
at 6:30 PM
