I really don’t get the “Social Media Expert” or “Social Media Consultant” backlash that is spreading across the interwebs. People are making snide comments all over the place saying “Well, everyone thinks they are a social media consultant” or “People ...

I have often wondered how it happens that everyone is always willing to share a piece of two of advice about everything related to the internet and online industry while people will rarely act as experts in other industries - be it nuclear science or construction - without proper training and real k...

Follow @gapingvoid HO Ho ho.. ha HA ha Here’s a quick list of some ways to vet potential social media experts. 1) When asked about listening, gives you a blank stare. 2) Converses at people instead of with them on social networks 3) No tangible past experience delivering return on investment eithe...

Follow @gapingvoid HO Ho ho.. ha HA ha Here’s a quick list of some ways to vet potential social media experts. 1) When asked about listening, gives you a blank stare. 2) Converses at people instead of with them on social networks 3) No tangible past experience delivering return on investment eithe...

…and one question that does. Kevin Garber points to a tweet by @retrogrrl about a post by GLI titled: Biz Watch: 5 Job Interview Questions That Mean You’re Not Getting Hired…And One That Means You Are. (’RT’ means ‘re-tweet’ in Twitter-speak, kind of like ‘For...

I have been meaning to write this post for some time and continue to get sidetracked and have my ADD kick in which keeps me from writing (oh look something shiny). It wasn’t until Guy Kawasaki recently wrote a post on Twitter as a business tool or as he refers to it a Twool, that i decided I h...

Tom from TomsTechBlog wrote a piece today about the backlash against social media consultants and “social media experts.” I originally started writing this piece as a comment in response to his post but I decided to make a full post out of it. The basic issue is that the advice handed ou...