“Semantic” is a word with a magic ring to it in search engine circles. The way it’s hyped makes you suspect it is the second coming of search. Hypes make me skeptical and I have been biding my time, waiting for the technology to mature. Now the time has come and I’m glad to p...

If you have done nothing to improve the search engine rankings of your web pages, here’s some advice that gives results. The web is full of sound (and unsound) advice on how you can improve your search engine rankings and increase your online visibility. There is a whole industry out there cat...