Driving down I-95 Sunday, my old lady and I spotted this billboard: I originally didn't like this ad because it was so hard to read that I nearly slammed into the jersey wall. After my wife and I took turns trying to pronounce "Hungergency", like a poor reenactment of the nitrous oxide scene in Blac...

We’ve been talking quite a lot lately about the future of advertising in the current recession and how we still hope that advertisers will restructure their budgets to pay for more online impressions instead of paying for expensive TV advertising that is also told to be more difficult to evalu...

Image via Wikipedia There is a great tune Coletrane used to play -  It was written a year after I was born ! It is an Evergreen!  This week we lost John Hoyer Updike he will now join the Great Evergreen’s of American Literature !  Last night Charlie Rose had some Literary Guru’s on  ...

Technology has been used on billboards for years, displaying everything from the temperature to the current powerball jackpot, but generally, the level of interaction between the viewer and the message is minimal. Therefore, the few billboards that use technology to actually inspire and force that m...

My friend Sunil forwarded me this video of a clever and comically intrusive ad campaign put on by Vancouver-based Science World. It gets people thinking. Makes me wonder then…how long does it take for farts is dissipate? Related Posts Influencer Identification Join a Very Spirited SEO/SEM Conv...