March 04, 2009
Paul Graham on 'Why TV Lost' : "This was the most powerful force of all. This was what made everyone want computers. Nerds got computers because they liked them. Then gamers got them to play games on. But it was connecting to other people that got everyone else: that's what m...
Modern Marketing - Blog by Collaborate PR & Marketing
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James Cherkoff
at 2:47 AM
March 01, 2009
We have always done a lot of work with mom bloggers. Four years ago we tried to drag a major consumer brand into this space with a huge mom blogging initiative and learned a humbling experience about how different companies need to gradually get into the social media space (our approach was t...
Digital Influence Mapping Project
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John Bell
at 10:18 AM
February 15, 2009
Having rebuilt two machines this weekend and not having the restore CDs that shipped with the boxes, I have dropped $300 getting certified versions of XP installed via the Net and Microsoft’s Genuine Authentication thingy. $150 for a XP license after I’ve paid for it in the past —...
Churbuck.com
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David Churbuck
at 10:32 AM
February 02, 2009
Superbowl Sunday is one of my favorite days of the year. It’s the one day a year where I look forward to watching commercials. Although this past weekend was arguably one of the best and most entertaining games in recent memory, there is no other advertising event in the world quite like the Sup...
he Power 150 - Top Marketing Blogs - By Todd
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Phil Barrett
at 6:34 PM
I use TweetDeck to follow mentions of ThinkPad and Lenovo on Twitter. For the past few weeks a new phenomenon has popped up, one that confuses me to no end. So we have a user @moon , who tweets, fairly frequently, variations on the following message: ” On Monday Groundhog Day I’m givin...
Churbuck.com
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David Churbuck
at 11:21 AM
January 29, 2009
If you aren't feeling very rational on the morning of the 9th February, you may like to spend a few hours at NESTA in the company of myself, Johnnie Moore and Mark Earls, kicking around the challenges created by a P2P world. After all, when you get up in the morning do you feel lik...
Modern Marketing - Blog by Collaborate PR & Marketing
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James Cherkoff
at 8:13 AM
January 16, 2009
As part of the occasional series of how to survive this evil, ugly economy with digital marketing, let me acknowledge the desire on the part of a lot of experienced marketers, to get smart — and fast — on this Digital Stuff. Since a colleague just asked me for a bibliography to help te...
Churbuck.com
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David Churbuck
at 12:55 PM
January 11, 2009
As our use of Yammer dies down, Twitter accelerates and I continue to wonder if Dopplr is worth the effort, there are three digital services that I have come to deeply appreciate. Each has become a staple of my life to the point where I almost take them for granted. One of them I will kick m...
Digital Influence Mapping Project
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John Bell
at 2:26 PM
January 10, 2009
Writing from the airport with blessedly free wifi but no AC power, I get ready for that middle seat back to Boston and an alleged snow storm. Last night’s blogger dinner went well. I got to meet Greg Verdino, Steve Garfield, and Joseph Jaffe in person. Had some interesting conversations abou...
Churbuck.com
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David Churbuck
at 11:36 AM
January 08, 2009
People used to say about media, ‘Did you see that?’. Now they say, ‘Have you seen this?’. That’s because media used to live in one place at one time. On TV or in a newspaper with a one day lifespan or less. If you missed the appointment, it had gone. The ...
Modern Marketing - Blog by Collaborate PR & Marketing
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James Cherkoff
at 4:54 AM




