In “How to Find Your Tribe in One Word” by Liz Strauss, she wrote about how it is too easy to feel separated from society by the actions often not of our choosing. Lots of folks have lots of reason for feeling we’re on the outside. It’s almost overwhelming. The world can seem to be o...

Some social media “experts� and veterans look down on social media “noobs,� aka newbies, or newcomers. (The word “noob� comes from l33tspeak, an early hacker “language� now popular among some social networkers.) This behavior can manifest itself in several ways, such as the snub at s...

Dear Bride-To-Be, So you're betrothed.  Congratulations!  Mazel tov!  Bonne chance!  Many happy returns of the day!  I'm so glad that some other suckers besides me and Warren two souls such as you and your intended are stupid enough to get snookered into getting...

Reading through this (quite long) discussion about conversion rates and found these nuggets inside: They recommend having a refer-a-friend program. Aaron: What type of traffic converts best? Karl: Existing customers convert very well, as do visitors from refer-a-friend programs. I’ve had mixed suc...

Why is it so hard to deal with changing requirements? Why is time pressure in a project forwarded to teams that are last in line, like developers and testers?...

By Guest Blogger, Mary Schmidt, Marketing Troubleshooter  Sure, we're going through tough times in the U.S., but in any times small biz owners are often their own worst enemies.  Sooo, time for a little tough love.  Here are real-life quotes that make 'toonis  awfully  attractive:   "I don't ...

Many large organizations are looking to engage an SEO agency as an alternative to hard-to-track media buys. In today's enterprise search marketing column, "Spending in a Tough Market," Aaron Shear reminds us that the SEO should make sure that goals included in a response to an RFP are related to rev...

With SAP NetWeaver Visual Composer (VC), a Guided Procedure developer can create tables and charts based on SAP NetWeaver Business Intelligence (BI) information and include this information with a GP form to create an embedded BI application. This blog discusses including an embedded BI application ...

What does it take to be a great Social Media Expert (GSME)? Let’s look at a few basic characteristics. The GSME is someone that knows his grand mothers pearls of wisdom and re-uses them to his advantage on daily basis. He will swing quotes at you that summarize what social media is about. Bril...

Esther Nash, be damned! I have to give it up to these designers. Dressed to the nines in their own designs, many of them looked better then some of the celebs that attended their shows! Carolina Herrera Akiko Ogawa Catherine......