March 03, 2009
Forrester just released a report titled " Add Sponsored Conversations To Your Toolbox," authored by Sean Corcoran. Kmart gave some bloggers a free shopping spree in exchange for a blog post about the experience — a practice we call sponsored conversation. With appropriate protections for...
Jaffe Juice
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Joseph Jaffe
at 10:51 AM
February 17, 2009
I received a call from CNN news this morning asking for my sage insight into the issue that Facebook has changed its Terms of Service (ToS) to expand its ownership of data to include your first born. Well, I didn’t have any time this morning to know much about it so I was no good to Amanda o...
Marketing Conversation» Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
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Chris Abraham
at 7:27 PM
January 28, 2009
If you’ve been to one of our trainings over the past few years, or seen any of us present at a conference, you’ve probably heard the line about the average tenure of a Chief Marketing Officer being less than the gestation period of an elephant. Well, it’s time for some new materi...
FutureNow's GrokDotCom / Marketing Optimization Blog
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Howard Kaplan
at 4:09 AM
| 1 Citations
November 04, 2008
As the campaign reaches the end, the Obama campaign has shifted emphasis to getting the vote out, with really interesting contributions from Google with their GoogleVote site - promoted on YouTube too. MoveON have also joined in with a smart viral video which has been shared around 14 million times...
Big Picture Advertising
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Simon Andrews
at 5:16 AM
| 1 Citations
July 08, 2008
Sitting down to the watch the Sox game last night I surfed over to my hometown paper, and found an absolute gem of customer-centricity in the most unlikely of places- a cable television company. As someone who’s lived in a few different markets over the years, I’ve experienced Time-Warner, Comca...
he Power 150 - Top Marketing Blogs - By Todd
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at 3:08 PM
June 08, 2008
UPDATE: I HAVE BEEN SPELLING ALAN WEISS'S NAME INCORRECTLY! MY APOLOGIES TO ALAN. Also, this post is serious. IS social media worthwhile, or not? My quoting Alan Weiss calling me hysterical should not change your answer...not to mention, you should visit HIS blog and see for yourself. Maybe it was j...
Lip-Sticking
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at 8:30 PM
February 25, 2008
Now that we've taken a look at all of the presidential hopefuls, I'd be remiss to leave out one of the most followed Vice Presidential candidates, Mike Huckabee. I joke, which seems fitting for Huckabee's campaign. Hillary Clinton (Part 1) John McCain (Part 2) Barack Obama (Part 3) Design Logo...
ChaosScenario
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at 11:09 PM
December 18, 2007
From Jakob Nielsen's Alertbox for December 17, 2007 ("Web 2.0 Can Be Dangerous"): In contrast, on the Web, most people are bozos and not worth listening to. This seems very strange, since Nielsen relies on a bunch of bozos to tell him what they think does or doesn't work on a website, which he then ...
ChaosScenario
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at 6:20 AM
October 25, 2007
Are advertisers and marketers reaching the young girls/Gen Y market? Not according to the team at 3iYing. Its' offensive, insulting and plain stupid! Who i 3iYing, what's a Flip? and what has this got to do with Word of Mouth? Plenty! The group of young women at 3iYing have taken on the advertising ...
Word Of Mouth Marketing To Women
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Terri Whitesel
at 1:44 PM
March 11, 2005
This one hits the New Marketing Richter scale on multiple levels. I first saw it on the Today Show, but most people will probably find out about it from JibJab or through e-mail. First of all, it's pretty funny and worth watching in its own right. But really it's pretty profound when you think about...
Jaffe Juice
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Joseph Jaffe
at 8:08 AM
