You are not too late to enjoy the benefits of social media — you will never be too late — because the spoils in social media marketing go to the company that can maintain its social media participation over the long haul over the long term. Start now, start later, and I guarantee that if you’r...

Here’s a question I’ve been curious about lately, in light of my researching and writing of a report into the business use of Social Media for the Ark Group: should businesses add blogging to their arsenal of marketing tactics? Will blogging help sell more products and services? Or is it – as ...

Most books come and go. Others stay — meaning that you’re likely to find them in most bookstores. Big ones, anyway. Quotable books have staying power. Especially the quotable ones that express unattainable ideals. The Cluetrain Manifesto , it turns out, is one of those. The book hit the ...

I was catching up on on some RSS feeds when i noticed that Doc Searls is in hospital :( Doc Searls is one of those extremely talented and knowledgeable individuals that has been a pretty big influence on lots of people over the years through his many positions, magazine articles, his blog and of cou...

I was catching up on on some RSS feeds when i noticed that Doc Searls is in hospital :( Doc Searls is one of those extremely talented and knowledgeable individuals that has been a pretty big influence on lots of people over the years through his many positions, magazine articles, his blog and of cou...

Hi all, busy bee here in sales land...so just a few random links that have popped onto my radar screen today. First, Jason Falls gives his perspective on the 10th Anniversary of the Cluetrain Manifesto. Jason has some very perceptive comments. Here is a snippet: Before I respond to the specific ques...

I did get a chance to swing by the SAP offices in the West Village yesterday afternoon to hear from the likes of Cluetrain co-author Doc Searls, former Lego man Jake McKee, Forrester's Josh Bernoff, and Technorati and Conversation Group's (the event sponsor) Peter Hirschberg. Each had his own take o...