Don't use programs that autofollow anyone who follows you on Twitter. It's a social network not a robot network. Don't broadcast messages on Twitter using bots. You'll just damage your brand, personal or corporate. Don't send friend requests on DIGG and then abuse the privilege with constant shout o...

Add to iTunes | Add to YouTube | Add to Google | RSS Feed Incoming information via RSS feeds can be completely overwhelming. More people every day are using social networks and other forms of communication. Microsoft developers are working hard to make this much easier on all of us. The team has com...

An article I wrote about social media myths is online at Businessweek.com. For companies, resistance to social media is futile. Millions of people are creating content for the social Web. Your competitors are already there. Your customers have been there for a long time. If your business isn't putti...

Here’s a question I’ve been curious about lately, in light of my researching and writing of a report into the business use of Social Media for the Ark Group: should businesses add blogging to their arsenal of marketing tactics? Will blogging help sell more products and services? Or is it – as ...

This post is part of a 95 post series discussing the 95 theses of the Cluetrain Manifesto as they relate to business in 2009. Read more about the series in the introduction post. And check out the rest of the series! Note: This is a guest post from Stephen Smith, editor of Business Development in Co...

From the Toronto Star which is reporting that the NHL players are having 13.5% of their salaries placed into escrow. "Soon, one-quarter of our paycheques may be gone," said San Jose defenceman Dan Boyle. "Everyone out there is taking some kind of cut. It’s tough for everyone.&qu...

In mid December, the RSS feeds for all my blogs including this one that have been managed by FeedBurner since 2004were auto-migrated over to Google. This is part of the changes that started happening earlier last year following Google’s acquisition of FeedBurner in 2007. As I wrote last month, the...

By B.L. Ochman Let’s face it: we’re all drowning in email! We could spend most of our time just managing our inboxes. So why do advertisers and marketers of all stripes keep making the same two stupid email mistakes? Approximately 90 percent of the 12,000 or so emails I get every month are zappe...

Marketing a product is hard. Think about it. If you’re the chief storyteller of Skype right now, what are you going to say about the product that will encourage more usage, more uptake, more awareness? The product is fairly solid, has a known set of features, and is one of a few “name br...

Marshall Kirkpatrick writes a very interesting post at ReadWriteWeb entitled “RIP Enterprise RSS.â€� The essence of his argument is that demand for RSS simply never arose and that the market is over. I’m in the UK and largely agree with Marshall’s view that enterprise RSS has died although...