Personal branding is WoW and Final Fantasy; you just don’t know it yet. What is your goal when you’re playing a role playing game?  Your goal is to level up your character, unlock every secret, find every hidden weapon, beat every boss, and ultimately, beat the game with a 100% completion ratin...

Once you’ve designed your personal brand and have a personal brand name, use this handy list of suggestions to implement your personal branding strategy. General purpose Show your expertise as much as possible. Publicize your brand-related successes and achievements. Make yourself easy to cont...

“It is literally true that you can succeed best and quickest by helping others to succeed.� Napoleon Hill It’s been said that the most lucrative source of profit for most companies is in their existing customer relationships. And, that it takes more effort to get new customers than to keep you...

I spent twelve years employed by corporate America and the past eight years consulting to them on strategy and business development issues. Since the Dow took a nose dive last fall, many friends and some clients have lost their jobs, and those who haven’t are the working wounded, taking up the...

It is no secret that I am currently funding my job search through consulting work. This has many career-management benefits, but today I’m going to write about the only one you probably care about – green stuff to make your rent and buy groceries. Here are 7 ways to get yourself started and turn...

I had a discussion with a friend late last night.  He is an old roommate and is now in Japan doing his last semester of law school.  While he is a regular reader of my blog, he actually finds personal branding very hard to understand.  I’m still trying to determine whether that’s a fa...

Personal branding is a pretty hot topic right now. With such an unstable job market, a lot of people are starting to think about the image they’re projecting to the world. Job seekers especially are doing everything they can to make their personal brand as impressive as possible. Since youR...

Paul Dunay is the Global Director of Integrated Marketing for BearingPoint a Management and Technology Consulting firm and author of the blog Buzz Marketing for Technology. Let me also start off by thanking Dan for the opportunity to participate in the Personal Branding Blog. I’ll be posting on We...

This is part of my series of posts called “Brand Yourself As.” Today, I decided to interview Tom Clifford, who directs corporate videos. As you can see to stage right, there is a picture of Tom in his director’s uniform (notice the hat). If you have an angle or a unique personal br...