Like all good discussions, starts with a seemingly simple yet deep questionThoughts on a combined Service Catalog Are there good examples of a catalog which serves as a Product Catalog for external customers and a Service Catalog for internal customers? Eleven responses later... some new views emerg...

We recently caught up with the Chief Executive of Aspire, Brian Carlin, who let us know how encouraging supporters to use Justgiving has “resulted in a massive increase in the amount of money coming in, and donations have come in more efficiently and considerably earlier than in previous years...

Steve Rachui has a great post on an issue he ran into using a couple deployment packs from IBM and Dell.  He includes his resolution as well so if you’re using any of these you might want to check this out: OEMs (currently Dell and IBM) provide deployment packs that plug into the OSD feature ...

I haven’t been shy in the past about saying that the one-size-fits-all approach to pitching bloggers is lazy — and largely ineffective. Plus, pissing off the bloggers that the firm or PR agency is hoping to target in the first place can never be a good thing. But lest my frequent calls f...

Don't use programs that autofollow anyone who follows you on Twitter. It's a social network not a robot network. Don't broadcast messages on Twitter using bots. You'll just damage your brand, personal or corporate. Don't send friend requests on DIGG and then abuse the privilege with constant shout o...

You have the idea. You have the copy. You have the creative. Everything is done and you have an email marketing program/campaign that you are ready to get out the door. Check, Check, Check. But what happens when it leaves your location and enters into email inboxes around the globe? Well you could g...

“ Pudgy, white men in suits spewing corporate bioler-plate crap,� barks Steve Crescenzo in his 1-hour presentation on “creative� writing for social media at IntraTeam in Denmark. “Compare 10 newsletters and they're all the same.� Steve cites the emergence and proliferation of “Buzz wor...

Intranet and portal specialist Jane McConnell of NetStrategy highlights the latest trends identified in her Global Intranet Trends Report for 2009 (226 participating organizations around the world; from under 5,000 to over 100,000 employees in Euope, North America and Asia-Pacific). Important ingred...

Capslock ofera un ghid rapid celor care vor sa inceapa o campanie pe bloguri. E un inceput bun, desi eu as pune un accent mai mare pe doua aspecte ale "problemei": cum alegem bloggerii inclusi in campanie aspecte etice de bun simt in campanii 1. Pana acum, bloggerii inclusi in campanii au fost alesi...

Okay, so here’s a rant that I’ve had boil up in my head for the better part of a year or two, and finally, well, I’m here. If I made a band’s Web site, I would have, at a minimum: Lyrics to the songs. This is so unbelievably important, and it’s so unfuckinglybelieveably...