Posted by randfish The following post is a collaborative effort by myself and David Klein (DK), who does far more Facebook advertising consulting than SEOmoz. He recently visited with the Facebook crew and has been helping more online marketers get comfortable and invested in the space. As I've...

Posted by randfish For many in the SEO field, Google's "sandbox," a filter the search quality team created to help fight spam, is a relic of days gone by. However, we've been spotting new cases over the last few years, and I finally found a great example to share publicly (and got permissi...

Posted by randfish Google's head of web spam (a division of the engine's search quality division) recently posted a piece entitled, Why Google Won't Remove that Page You Don't Like. An excerpt: Every few weeks or so, someone contacts me and says “Hey Matt, there’s page out on the web abo...

Posted by randfish I've been working with a lot of newcomers to SEO lately thanks to our PRO membership Q+A (BTW - sorry for the delays, the volume's tripled in the last 3 weeks, so we're a bit overwhelmed). It's been a great learning experience and I've gotten to see many of the struggles and misco...

Posted by randfish WARNING: The following post is long, personal and rambles quite a bit. It contains very little SEO advice, so if this isn't your kind of thing, you might want to skip it. It was written over the course of 20ish hours and hops back and forth between days and times during my recent ...

Posted by randfish One of the areas we rarely touch on here at SEOmoz is how to use your offline, general business assets for SEO. Today I want to tackle that along with the seemingly unrelated subject of watching historical progress. At the end of this excercise, I think you'll see why these two ti...

Posted by randfish There's no doubt about it - being a startup in any economic condition is rough, and in the current tumult, mind-bending challenges aren't out of the ordinary. However, I, like most other entrepreneurs I've encountered, am a staunch optimist and thus, even in the face of hardship, ...

Posted by randfish Virtually everyone who's engaged seriously in the practice of search engine optimization has found it to have surprisingly versatile results. Site owners will often start out optimizing in order to rank for a particular term/phrase that's relevant to getting customers, o...

Posted by randfish Research has been cropping up in the last few years to challenge Chris Anderson's modern-classic theory of demand distribution. The Times of London had this to report today in their article - Long Tail Theory Contradicted: The internet was supposed to bring vast choice for custome...

Posted by randfish In the last six weeks, 3 unique events have led me to conclude that this post is essential. We, as search marketers, need to understand not just the small changes the engines have been making in Q4 '08, but what that signals as a broader direction. I'll start by recounti...