Last summer I started a MySpace account and a Facebook account. My goal was to experiment with these social networking services to promote HRmarketer.com and my children's book. Less than 15 minutes after I registered with MySpace I was contacted by an attractive young woman wanting to be my "friend...

There's been a lot of buzz about Twitter in the past year – the exploding micro-blogging social network service. Here are the six things marketers and PR pros in the HR marketplace need to know: It's quick and easy to sign up for an account at http://twitter.com/ You could set up a separate accoun...

While the unemployment rate rises to record highs, recruiters are scrambling for their lives. However, there is some potential new opportunity for recruiters, if they act quickly. An article by Nick Carey titled Hiring firms gear up for US finance mop-up, stimulus highlights this opportunity. The ar...

A couple of years ago we had a sales call with a big name brand in the sourcing/recruitment services. I had two of my savviest marketing and PR team members on the call. We pitched our Marketing PR Lead-Gen Process and thought we had a nice rapport going. The CEO proceeded to tell us that he didn't ...

Shel Holz & Neville Hobson of the For Immediate Release podcast (Show #411 on January 5, 2009) had a great discussion inspired by a PR Week video and series of blogs posts by John Bell of Ogilvy Public Relations on the PR Professional of the Future. (Note: Shel and Neville, congratulations the f...

Attention all recruiters! Are you having trouble finding recruitment assignments? Maybe you should shift your target to the other side of the street. By that I mean, sell your services to the job seeker, instead of the corporate employer. In the news today, and from people I know, I see massive layo...

Asteroids happen and they keep happening, boiling oceans and leaving craters in their wake. I read the news today, oh crap. It's serious and there will be death in our space in 2009 – but there will be new companies sprouting up in the mid-market no matter how long the nuclear winter and consolida...

Unfortunately we were behind-the-eight-ball bloggers last week when we neglected to mention that our founder, Mark Willaman, was going to be the first guest on HRchitect's WebMingle last Friday, December 5. What's a WebMingle? Well, it's a 45-minute online conversation that features industry news an...

So it's post T-day early morning and I'm trying to unstuff some hopefully not-so-dried-out unwritten blog posts – one of which is why HR Suppliers of a certain size and weight, injected with VC hormones and angel antibiotics, equate big media (ego) placements with aggressive lead gen? Frustrating....

I attended the first HRchitect Beauty Pageant today that was all about talent acquisition systems. We blogged about it last week and received some interesting commentary as well (see comments). Kudos to HRchitect for making it happen! There were only a few minor technical bumps and otherwise was a f...