Who says word-of-mouth pranks are only for the kids at interactive agencies? Today’s editions of The Philadelphia Inquirer, Philadelphia Daily News and Philly.com were filled with ads for the revolutionary airline “Derrie-Air,” which bases your ticket price on how much junk is in your trunk. T...

The subject line of the pitch e-mail read: "Sexy soapy sumos splash Subaru." You don't have to watch the 60-second “Car Wash” spot by DDB Canada to figure out which of those “S” words doesn’t really apply. But check it out anyway. —Posted by David Gianatasio...

Jane Goodall is teaming up with Green Mountain Coffee Roasters to help preserve the habitats of wild chimpanzees in Tanzania’s Gombe National Park. That Jane really needs a new hobby after all these years. Anyway, it’s way too cold up in Vermont for chimps, so Green Mountain has nothing to fear....

Just when you thought horror movies had absolutely plumbed the depths of zombie apocalypse justifications, along comes Troma to — as usual — contribute an utterly implausible gorefest with a great soundtrack. This time it’s Poultrygeist: Night of the Chicken Dead; here’s the trailer, but don...

I’m sure people are familiar with Diet Pepsi Max, or at least the commercials with all the unsettling yawning noises in them. But since polluting television with that crap wasn’t enough, there’s also a Web site, Wake Up People, named after the product’s catchphrase. The site holds such gems ...

The people who brought us Paloozahead have built another site for the Big State Festival, “the biggest country music festival in Texas.” Biggest in Texas? Damn. Anyway, Big State Games is actually quite a bit neater than the Lollapalooza site, thanks to the abundance of things to do. Four mini-g...

It’s hard to miss that Levi’s TV spot where the guy pulls his pants up and demolishes the world around him. It’s a well-done commercial with a good mix of ambiance and digital effects. But what I didn’t know until today is that this ad plays out completely differently on the gay- and lesbian...

Well, somebody’s ripping off another one of my ideas for a reality/game show. First it was Temptation Island. They changed it just enough so I couldn’t sue, lopping off an "S" and cutting out the Motown group entirely. Now, Mark Burnett’s sold NBC a program called Amne$ia . The dolla...

  When Jackie Gleason wasn’t using space travel as a metaphor for spousal abuse or chasing Burt Reynolds around the rural South, he was voicing his support for Richard Nixon. That makes way more sense than it should. Although the audio here is a little muddy, it’s still worth hearing Gleaso...

I didn’t know drunken driving had reached a point where the standard warnings were no longer effective. Apparently, it’s now up to video games — those bastions of appropriate moral and social values — to convince drunks to take a cab home. That’s where the Piss-Screen comes into play. Acco...