When I start a new design project, part of my intake process is requesting that clients complete a project request form, even if we’ve had phone conversations in advance. I’ve found that asking the client to spend some time thinking about the project and writing (or typing) down the specifics is...

The vast majority of websites have a copyright notice in the footer. Most designers do this as routine on all websites they design. But what exactly does it mean and what protection does it provide? This is vital information for web professionals to know. Here are answers to some common questions re...

Word of mouth marketing (WOMM) is powerful. Regardless of the type of business you are in, it’s guaranteed that you will benefit in some way from this type of marketing. It’s easy, it’s quick, it’s human nature. And, of course, it’s free. There’s no right or wrong way to execute WOMM; if...

I recently wrote a post, “Caution! Six Warning Signs of a Bad Client,” about red flags that can help web professionals identify if a client or project may be one they don’t want to take on. Some of the feedback I received inspired me to write one from the other perspective. Since I hav...

Sometimes, you have to say no to incoming work. No, I haven’t lost my mind. Yes, I know the state of the economy. And yes, I know how hard it can be, especially during a recession, to find design work when it seems like everyone is cutting back, tightening up and sucking in. Designers need to ...