The Super Bowl has come and gone, both the game and the ads. Here's some quick links to posts about the game in general, as well as comments on the ads. If you're looking for the commercials themselves, try Media searches for Ameriquest, FedEx, Pepsi and Olympus, or any of the other advertisers.

The McDonalds Lincoln Fry ad is interesting. Apparently, the folks at Mickey D's started a Typepad blog to generate some viral buzz before the game. A Blogdigger search for "lincoln fry" found that only one other blog, AdFreak, mentioned the Lincoln Fry before the game, and even they were skeptical as to its authenticity. The Lincoln Fry blog was created on January 25, so I would say this qualifies as a flop as far as viral advertising goes. Perhaps the Lincoln Fry blog should have linked to Scoble...